A new customer has just signed up for a residential building project, and your team needs to acknowledge the next step before the day gets away. With myhm and Mobile Message connected through Zapier, you can turn key CRM events into timely customer texts. A new customer can prompt a welcome SMS, while a new project can send practical information about what happens next.

This is useful for builders and construction teams managing many homeowners, assets and projects at once. Rather than asking someone to check myhm, copy a mobile number and write each message, you can send SMS automatically from the information already recorded. Updated customer and updated project events can also notify your team or customers when important details change. The result is a clearer start to the relationship and fewer missed handovers. You can also use Mobile Message triggers if a customer texts back, although myhm’s available actions are limited to creating a project, customer or asset, so the most direct use is sending SMS from myhm events.