Everything we’ve built and improved, newest first.
You can now sync Salesforce contacts, leads and person accounts with a mobile number into Mobile Message, and keep chosen campaigns as Mobile Message lists. Opt-outs ticked in Salesforce reach your unsubscribe list within about 15 minutes.
Schedule SMS from Quick Send, the Messaging tab, Campaigns and Flows, and cancel a scheduled message to get the credits back. You can also text Cases and Opportunities, choose how replies are filed from the Salesforce page in Mobile Message, and send emoji and accented names exactly as typed.
Each Shopify order notification now has a Skip Point of Sale orders option, so counter sales no longer get order texts while online orders still do. Order numbers that use your store's own prefix also read cleanly in every message.
You can write to our live chat in any language and get your answer in the same language.
We now send a link by SMS when you add your own mobile number as a sender. Open it on your phone and tap Confirm, and the number is ready to use.
Mobile Message now has its own app on Make. Send SMS, message your contact lists and start scenarios the moment a reply arrives or a message is delivered, with no HTTP setup.
Checking your sender ID now tells you if your .au domain is registered to another business or isn't registered at all, or if a name is a trading name rather than a registered business name, so you can fix it before submitting.
Developers can now create a sandbox under Settings > API and switch between it and their live account. Sandbox messages are never delivered and use no credits, so integrations can be tested end to end.
Abandoned cart texts now also go to shoppers who already subscribe to your SMS marketing, not only those who tick the box at checkout. Reminders are timed from the shopper's last activity in checkout.
Shopify contact sync now uses the phone number on a customer's default address when their contact details don't have one, so more of your customers come across to Mobile Message automatically.
GET /v1/inbound now returns original_message_id and original_custom_ref for each reply, the same as the inbound webhook.
When someone who has unsubscribed texts you, you can now reply to them in Messenger. A warning shows they have unsubscribed, and you can re-subscribe them in one click.
Exports now download like any other file, with progress shown by your browser, and Excel exports save as .xlsx.
Everything we have built and improved since launch is now listed here, newest first. We add to it every time we ship something new.
Shopify merchants can now chat with our support team without leaving the Mobile Message app in their Shopify admin.
Save a number as a contact or unsubscribe it straight from a Messenger conversation. The message composer has been tidied up too.
Top up SMS credits or add a dedicated number from your own code, using your saved card. Each API key has its own purchase settings, and every purchase comes with a tax invoice.
Write and send SMS campaigns to your synced Shopify customer lists, right from the Mobile Message app in Shopify. Discount codes and links are checked before anything goes out.
Sending to a large list through the API now returns straight away while the messages are prepared in the background. Use the new GET /v1/sends endpoint to follow progress, and filter recipients by who clicked a link.
The confirmation after you press Send now tells you exactly what happened, whether your messages went out, were scheduled or are still being prepared.
Sends to large lists are now prepared in the background, so you can carry on working as soon as you press Send.
Earn credit for referring businesses to Mobile Message. Partners get referral links for any page on our site, ready-made promotional assets, and can spend their partner balance on credits.
Choose how many rows to show once, and every table in the app remembers it next time.
The sender ID application form now checks your business details against the Australian Business Register while you fill it in, so anything that needs fixing is caught before you submit.
Respond to incoming messages automatically. Create rules that trigger on a keyword or on any reply, then send an auto-reply, forward the message by email or SMS, add the sender to a list, unsubscribe them or call a webhook.
Win back abandoned carts with SMS sequences, unique discount codes, quiet hours and link tracking. Recovered sales are reported in dollars, so you can see exactly what SMS brought in.
STOP replies now appear in Messenger conversations, so you can see exactly when someone unsubscribed.
Links in your messages can be shortened automatically and tracked. See who clicked in History, and use the API to shorten links and look up clicks by message.
Schedule messages from the HubSpot SMS panel, trigger workflows from inbound SMS using new contact properties, and use the Send SMS action in lead-based workflows.
Turn on HMAC signing for your webhooks to confirm that every request really came from Mobile Message.
Find out whether your SMS looks like spam before you send it. Text your message to our free tester and get a score, a preview of how it arrives, and practical advice on improving it.
New endpoints let you create or update contacts in bulk and keep list membership in step with your own system.
Everything a security or procurement review needs in one place, from hosting and encryption to backups and our availability commitment.
Turn on automatic top-ups in a couple of clicks when you buy credits, add a backup card, and let top-ups happen mid-send so a large campaign never stalls.
New accounts get a live checklist on the dashboard that ticks off each setup step as you complete it.
Webhook delivery logs now explain each error code in plain English, so you know what to fix on your side.
Keep a list of the Shopify customers who have agreed to SMS marketing. It updates automatically whenever their consent changes in Shopify.
Send and read SMS from the sidebar of any HubSpot contact, deal or ticket. The whole conversation shows as a chat thread, with a one-click opt-out link for marketing messages.
Your custom contact fields now appear in the tag picker when you write a template.
Select as many contacts as you like in the Manage Contacts window and remove them from a list in one go.
All of your HubSpot lists now appear in a searchable, sortable table, with Enable all and Disable all buttons for syncing.
If part of our sending system is briefly unavailable, your messages are held safely and sent automatically as soon as it is back.
Sign-in security now adapts to risk. Most people sign in without a challenge, while suspicious attempts get extra checks.
We commit to 99.9% platform availability each month under a formal SLA, with a service credit you can claim if we fall short.
Particularly sensitive details now carry an additional layer of AES-256 encryption, on top of the encryption that already protects the database.
The Send SMS workflow action now works in deal and company workflows, texting the associated contact.
Send and receive SMS inside Salesforce. Text contacts and leads from their record page, send to campaigns and list views, and see replies and delivery results without leaving Salesforce.
Send up to 10,000 messages in a single API request, and add an Idempotency-Key header so a retried request never sends twice.
Add a Send SMS via Mobile Message step to any Shopify Flow automation. Order and fulfilment messages can now include the shipping company too.
Add a second card to your account and automatic payments switch to it if your main card is declined.
People who tap your opt-out link now land on a clean, branded page and get a clear confirmation once they are unsubscribed.
Send order, shipping and abandoned cart SMS from your Shopify store, with your customers synced to Mobile Message contact lists automatically.
Apply for a custom sender ID from your own system with the new sender ID registration endpoint.
Users on your account can now reset their own password from the login page.
Sign-in and signup forms now use Cloudflare Turnstile, a privacy-friendly check that runs in the background with no image puzzles to solve.
See every webhook we send you and every API request you make, with the full request and response, right in the app.
The new Performance page shows delivery, replies and unsubscribes for every send, with a detailed breakdown of each one.
Spread a send evenly over a period you choose, so replies and calls arrive at a pace your team can handle.
Store up to five custom fields on each contact and use them to personalise messages. You can now import contacts from VCARD files as well as spreadsheets.
Scheduled messages are now grouped by send, so you can review a whole campaign and cancel it in one click.
Sync HubSpot lists to Mobile Message, send SMS from HubSpot workflows, and log every message on the contact timeline.
Check live platform status and incident history any time, and subscribe for automatic notifications.
Connect Planning Center and text your church lists and groups, kept in sync automatically.
Help centre search now matches what you mean, not just the exact words you type.
Our own live chat answers questions instantly at any hour, using what it knows about the platform, and brings in our team whenever you need a person.
Our rebuilt Zapier app has 13 actions, 3 triggers and searches, so you can connect Mobile Message to thousands of other apps.
Verify your own mobile number and use it as your sender, so replies come straight back to your phone.
Set max_parts to allow API messages of up to 99 parts, or to cap them below the default of 10, and manage webhooks with new v1 endpoints.
The help centre moved to a faster platform with better search and more step-by-step guides.
Add a contact to several lists at once, and start a new message straight from a contact or a list.
Give your senders friendly labels so they are easy to tell apart, unsubscribe a batch of numbers in one go, and resend an invitation to a team member who has not joined yet.
Send reply and unsubscribe notifications to as many email addresses as you need.
Messenger now keeps your unsent drafts and shows the contact's details beside each conversation.
Use a saved template in one click, and filter your contacts to find anyone who is not in a list.
History now shows how many credits each message used.
When someone unsubscribes, they are now removed from your lists and any messages already scheduled to them are cancelled automatically.
Step-by-step guides for every part of Mobile Message, all in one place.
Delivery receipt webhooks now include the details of each part of a long message.
Add more dedicated numbers to your account, so different teams or brands can each have a number of their own.
Unsubscribe webhooks now reference the message the person replied to, so you can see which send prompted the opt-out.
Custom sender IDs are registered with the ACMA Sender ID Register straight from the app. Follow each application on the Sender IDs page and get an email at every step.
As a certified telco for the register, we can verify your identity online and fast-track your sender ID application.
Reply notifications now go to the person on your team who sent the original message.
Replies to messages sent with Email to SMS now come back to the sender's inbox.
If a dedicated number you used before is still available, you can reclaim it instead of starting again with a new one.
Send and receive SMS through your Yeastar phone system.
Deliver SMS verification codes from PingOne by Ping Identity through Mobile Message.
Send messages with emojis and non-English characters from the app and the API.
The API now accepts messages of up to 10 parts, so there is room for more detail in each message.
Curly quotes and similar characters pasted from Word or email are converted automatically, so they do not make your message longer.
See exactly how your message will look on a phone before you send it.
Email to SMS can now send to an entire contact list in one go.
See everyone who has opted out in one place, and re-subscribe a number when someone asks to hear from you again.
Export your contacts to CSV, and search Message History by contact name.
Set up automatic top-ups in a few guided steps.
After you send, you see an estimate of when your messages will arrive, and every status in History has a plain-English explanation.
A monthly email sums up your sending for the month.
Reply notification emails now show the contact's name, not just their number.
Find contacts by their full name or their local 04 number.
The Buy Credits window has been redesigned to make choosing an amount quicker and clearer.
Team members can verify their logins by email as well as by SMS.
Inbound webhooks now tell you which message a reply is responding to.
Full API documentation on its own page, plus an OpenAPI specification you can load into your tools.
Have one-to-one SMS conversations with your contacts in a chat-style inbox.
Paying customers get a free dedicated number, so replies come back to a number that is yours alone.
Send an SMS with a single web address, ideal for systems that can only call a URL.
A new Integrations area shows how to connect Mobile Message to the tools you already use, starting with Google Calendar appointment reminders.
Send a message to every contact in your account in one step.
A plain-language page explaining how we protect your account and your data.
Send SMS and check delivery and your balance from your own software. Create API keys in the app and receive delivery receipts and replies by webhook.
Connect Mobile Message to thousands of other apps through Zapier.
Big spreadsheets now import in the background, so you can keep working while thousands of contacts are added.
Mobile Message opens to Australian businesses, built from the ground up on more than 20 years in Australian SMS. From day one you could send and schedule bulk SMS, manage contacts and lists, use templates, receive replies, send from your business name or a dedicated number, and buy credits as you need them.
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