A paid order lands in Shopify and, within moments, the customer's phone buzzes with a text containing a link to a properly formatted receipt, built from a template rather than typed up by hand. Templates On is a dynamic image and PDF generation tool that fills in a template's fields and hands back a file link ready for whatever step runs next, which makes it a natural middle step in a longer Zap that finishes with a text message.

Paired with Mobile Message through Zapier, Templates On sits between a partner app's trigger and the outgoing text, turning raw event data into a finished document first. A new paid order in Shopify can generate a PDF receipt whose link then gets texted to the customer. A new attendee registered in Eventbrite can generate a PDF ticket that's texted through as a link rather than a bulky attachment, since SMS carries plain text and links only. A new invitee created in Calendly can generate a confirmation image whose link goes out the same way, giving each booking a document without anyone building it by hand.