A customer's reply lands as a quick, well put thought worth keeping, and by the next day it's buried under a hundred other messages and gone for good. Capturing it the moment it arrives is the only way it actually gets kept.

Snippet is built around highlights, whether pulled from books, Kindle ebooks or web articles, and its Zapier presence is small, one trigger and one action. New Snippet fires when a highlight is saved anywhere Snippet is connected, and Create Snippet adds a new one from whatever text is passed to it, ready to sit alongside everything else that's been saved.

Paired with Mobile Message through Zapier, a new snippet being saved can trigger a text to yourself so the highlight doesn't stay buried in an app you forget to open for weeks at a time. The other direction works just as well, a text you send in becomes a new snippet without opening the app at all, turning a passing thought typed on a phone between meetings into something searchable later on, filed alongside the quotes and passages saved from actual books and articles read on other days.