College counselors managing student applications need a way to stay connected with families without constantly checking email. CounselMore helps you track each student's progress through the college application process, but once a student contact is added, you need to reach out and start conversations. By connecting CounselMore to Mobile Message, you can send a text the moment a new student is added to your list, kicking off the relationship on the channel families check constantly.

Students and parents respond faster to text messages than emails about college timelines, application deadlines, and documentation requests. Once a new contact is pushed from CounselMore, a text can remind them of the next FAFSA deadline, request missing documents, or invite them to a parent information session. This keeps your college prep moving forward and ensures families don't miss critical dates or opportunities.