A training provider watches a candidate finish their final assessment and pass. CertifyMe issues the credential straight away, but letting that person know usually means someone opening the platform later and typing out a message by hand. Linked to Mobile Message through Zapier, the award of a credential can trigger a text the moment it happens, so the candidate hears the news while it still feels immediate.

The same event can do more than send a message. When a credential is awarded, Mobile Message can also create a new contact and add the recipient to a list, so event producers and TechEd firms build up a text-ready record of everyone who has qualified without re-entering names and numbers by hand. For a business that certifies people regularly, that turns a single credential award into a congratulations text, a saved contact and a growing list, all from the one action in CertifyMe.