A customer who texts in ends up added to an email list and dropped into a nurture flow within minutes, without anyone copying an address across by hand. dibbi builds and sends the ongoing content across website, social and email once that subscriber exists in the system, so the work that matters most is getting them into it in the first place.

Connected to Mobile Message through Zapier, an inbound text can add that person as a subscriber in dibbi the moment they reply to a campaign, and the same reply can start a flow for their email address so drip content begins without a person setting it up afterwards. A business running a text promotion or a keyword sign up no longer needs a separate step to move replies into its content platform, because the text itself creates the subscriber.

Both actions run from the same trigger, so a business can choose to grow its list, start a flow, or do both from a single reply. Someone who texts in to ask about a product ends up inside dibbi's system ready for the next email, rather than waiting for someone to notice the message and add them manually later. For a small marketing team, that removes one more list to manage by hand, and keeps the follow up content moving while the reply is still fresh.