WhatsApp Business SMS Integration
Yes - Mobile Message does integrate with WhatsApp Business!
The reverse workflow is useful too. Mobile Message's Inbound SMS Received trigger can start WhatsApp Business's Send Template Message or Send Freeform Message action, so an incoming SMS can be answered in the WhatsApp workspace. Freeform messages are subject to WhatsApp's stated 24-hour messaging window, while templates follow WhatsApp's own requirements. Send Media Message is available in WhatsApp Business, but this page only describes text workflows through Mobile Message.
These are separate Zapier automations, not a native two-way conversation sync. Both accounts are required. Test phone formats, message timing and the channel rules before enabling the workflow, especially when a customer may receive contact through both WhatsApp and SMS.
A Zapier account and subscription is required for this integration.
Please view Zapier's pricing page for further information.
What you can automate
Connect WhatsApp Business and Mobile Message through Zapier and these run on their own, with no code and no developer.
Bulk SMS at 1.6¢ per SMS
Exceptional SMS pricing starting at just 1.6¢ per message with your first purchase, offering great value without compromising on quality.
100% Direct Delivery - Guaranteed
We don't route your messages offshore, like some bulk SMS providers. We deliver 100% of messages directly to Australian mobile carriers, for the fastest, most reliable delivery.
FREE Dedicated Number
Get a dedicated vitrual number to send and receive SMS messages, at no extra cost! Perfect for two-way SMS messaging.
Everything WhatsApp Business supports on Zapier
Any of these can start or complete an SMS automation with Mobile Message.
Triggers 2
- Message Status Updated — Triggers when a message you sent changes status (sent, delivered, read, or failed).
- New Message Received — Triggers when a customer sends a message to your WhatsApp Business phone number. Note: the test step shows a static placeholder record because WhatsApp's API does not expose message history. Real messages will only appear in Zap runs after the Zap is turned on and a customer sends a new message.
Actions 3
- Send Freeform Message — Send a freeform text message to a WhatsApp user. Can only be sent within 24 hours of the recipient's last message to you. **Important:** A successful response does NOT guarantee delivery. Use the "Message Status Updated" trigger to track delivery status.
- Send Media Message — Send a media message (document, image, video, or audio) to a WhatsApp user. Can only be sent within 24 hours of the recipient's last message to you. **Important:** A successful response does NOT guarantee delivery. Use the "Message Status Updated" trigger to track delivery status.
- Send Template Message — Sends a template message to a WhatsApp user.
Everything Your Integration Needs
Easy-to-Use Integration
Our SMS platform is simple to integrate with your existing application.
Custom Sender IDs
Personalise your messages with a branded sender name, improving trust and engagement with your audience.
Real-Time Delivery Receipts
Track your message statuses in real time, ensuring complete transparency and campaign effectiveness.
Inbound SMS Handling
Receive replies and incoming messages directly into your app for seamless two-way communication.
WhatsApp Business + SMS: common questions
Can WhatsApp Business messages trigger Mobile Message SMS?
Yes. New Message Received can start Mobile Message's Send SMS action through Zapier. Message Status Updated can also trigger a notification, although the text should explain the status clearly and should not imply a WhatsApp conversation has been synchronised.
Can an incoming Mobile Message SMS receive a WhatsApp reply?
Yes. Inbound SMS Received can trigger WhatsApp Business's Send Template Message or Send Freeform Message. Freeform messaging is limited by WhatsApp's stated 24-hour window, while templates must meet WhatsApp requirements.
How do I set up WhatsApp Business with Mobile Message?
In Zapier, choose a WhatsApp Business trigger or Mobile Message's inbound SMS trigger, then select the action on the other service. No code is required, but both accounts must be connected and channel rules should be tested.
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