A customer taps reply to a text and that single reply becomes the reason for what happens next inside your business. SendApp exists to make sure a mass message actually reaches someone who can act on it, sending a message to a specified user the moment your systems decide one is needed.

On its own, SendApp is built for teams that need to fire off messages to their own contacts without opening a dozen different apps to do it. Through Zapier, that same send message action can sit downstream of Mobile Message rather than only upstream of it, so an event happening inside Mobile Message becomes the reason a message goes out through SendApp instead.

When a customer replies to a text sent through Mobile Message, a Zap can pass that reply straight to SendApp so the right person inside the business is told about it straight away. The same applies if a delivery status changes on a text that failed to arrive, letting a team follow up on the message rather than the failure sitting unseen in a log somewhere. No development work is needed to wire the two together, only a Zapier account connected to both apps.