Plura.ai SMS Integration

Yes — Mobile Message integrates with Plura.ai. Send and receive SMS from the tools you already use.

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✓ 50 FREE SMS credits included when you sign up

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Mobile Message

About the Plura.ai integration

Customers receive timely updates while Plura.ai handles the next step in your communication process. A Plura.ai automation can prompt Mobile Message to send an SMS at the right point, helping you acknowledge activity, share follow-up instructions or keep a lead informed without someone checking each workflow manually.

Plura.ai can work with Mobile Message through Zapier, so an Automation Triggered event can start a text message from your Mobile Message account. You can also use Mobile Message's Inbound SMS Received trigger to pass a customer's reply into Plura.ai, where an action such as Update Lead or Add Tag can record useful context for your team and workflows.

This setup gives your customer communications a clear response path. A Plura.ai automation can send an SMS when a particular automation node runs, while an incoming reply can initiate a call via an agent or send the lead to a workflow in Plura.ai. Choose the direction that matches how your team works, then map the contact details and message content in Zapier. It is a practical way to keep lead follow-up moving between automated conversations and SMS, without requiring staff to copy messages or update records by hand.
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A Zapier account and subscription is required for this integration. Please view Zapier's pricing page for further information.

What you can automate

Connect Plura.ai and Mobile Message through Zapier and these run on their own, with no code and no developer.

When Instant A Plura.ai automation node runs Plura.ai · Automation Triggered
Then Text the lead with the next update Mobile Message · Send SMS
Use this Zap
When A lead replies by SMS Mobile Message · Inbound SMS Received
Then Update the lead with reply details Plura.ai · Update Lead
Use this Zap
When A customer texts your Mobile Message number Mobile Message · Inbound SMS Received
Then Start an agent call with the recipient Plura.ai · Initiate Call
Use this Zap
1.6¢ per SMS on Your First Purchase

Your first purchase is just 1.6¢ per message at any volume, and credits never expire. Stock up early and enjoy lasting value.

100% Direct-to-Carrier Delivery

Every message goes directly to Australian mobile carriers, never through other SMS aggregators or offshore routes.

FREE Dedicated Number

Get a dedicated virtual number to send and receive SMS messages, at no extra cost! Perfect for two-way SMS messaging.

Everything Plura.ai supports on Zapier

Any of these can start or complete an SMS automation with Mobile Message.

Triggers 1
  • Automation Triggered — Triggers when a specific automation node is executed in a journey.
Actions 5
  • Add Tag — Add organizational tag to lead for organization, segmentation, and workflow triggers.
  • Initiate Call — Initiate a call via an agent to a recipient.
  • Remove Tag — Remove tag from lead.
  • Send Lead to Workflow — Create a new lead and enroll it into a workflow/journey. To enroll an existing lead, first use "Update Lead" or "Get Lead by ID" to get the lead, then use this action with the lead's phone number.
  • Update Lead — Update lead information. Only send fields you want to change.

Everything Your Integration Needs

Easy-to-Use Integration
Easy-to-Use Integration

Our SMS platform is simple to integrate with your existing application.

Custom Sender IDs
Custom Sender IDs

Personalise your messages with a branded sender name, improving trust and engagement with your audience.

Real-Time Delivery Receipts
Real-Time Delivery Receipts

Track your message statuses in real time, ensuring complete transparency and campaign effectiveness.

Inbound SMS Handling
Inbound SMS Handling

Receive replies and incoming messages directly into your app for seamless two-way communication.

Plura.ai + SMS: common questions

Can Plura.ai send an SMS when an automation runs?

Yes. Plura.ai's Automation Triggered event can start a Zap that uses Mobile Message's Send SMS action. You can map the lead's details and message content so a text is sent when the selected automation node is executed.

Can a reply to a Mobile Message SMS update a Plura.ai lead?

Yes. Mobile Message's Inbound SMS Received trigger can start a Zap using Plura.ai's Update Lead action. The workflow can pass the sender and reply details into the lead record, subject to the fields and matching information available in your Zap.

What do I need to connect Plura.ai with Mobile Message?

You need active Plura.ai and Mobile Message accounts, plus a Zapier account to build the connection. No code is required. Choose the Plura.ai event or Mobile Message trigger, select the other app's action, map your fields, and test the Zap before turning it on.

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Ready to Try Mobile Message?

Our sign-up process takes just 2 minutes and gives you instant access to our bulk SMS platform. You can start sending messages today!

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