You're managing registrations for an upcoming event when email confirmations start bouncing back. Guests keep asking if they're confirmed, and you're manually texting key attendees to make sure invitations arrived properly. Coordinating across email and phone takes time. Rather than chase confirmations through email alone, you can send text updates directly to event guests as they register, check in, or update their details.

When a new guest registers or their approval status changes, you can immediately send them an SMS notification through Mobile Message via Zapier. You can also send text messages to all attendees when an event is updated or when someone checks in. For events with multiple tickets per guest, you can trigger separate SMS notifications for each ticket as it's registered. Your guests get instant confirmation, and you stop juggling email, texts, and spreadsheets.

The connection lets you create and manage contacts in Luma, keeping your attendee records fresh and complete throughout the event lifecycle. This way, registration confirmations and status updates happen automatically across both SMS and your event management system without requiring any manual follow-up or email chasing. Your registration and attendance flow becomes coordinated.