Someone finishes registering for an event on EventCreate and, instead of wondering whether their spot is actually booked, gets a text confirming it straight away. That small piece of certainty is often what stops a person emailing to ask if their registration went through, and it is just as true for someone who has bought a ticket rather than registered directly.

Connected to Mobile Message through Zapier, new attendees registered on EventCreate can trigger a confirmation text, and a new purchase complete can do the same for anyone who has just bought a ticket, so every guest hears back within moments of acting rather than waiting on an email that might land in a spam folder or get lost among dozens of other messages.

The same triggers can build your contact list at the same time. A newly registered attendee can be added as a contact in Mobile Message, and a completed ticket purchase can be added straight onto an SMS list, so by the time the event rolls around you already have a way to reach everyone who is coming, whether that is a reminder the day before or a change to the venue.