A social media post can be published while the people who need to know are busy elsewhere. Social Blaze gives teams triggers for a new post and for an image post published successfully, while Mobile Message can carry a selected announcement to customers or staff through Zapier. This helps remove the manual chase after a campaign goes live.

New Post With Image Published can start an SMS containing the campaign wording or a link to the published post. New Post Created can instead alert a marketing list that content has been prepared and needs attention. Mobile Message sends plain-text SMS, so the useful output is a short message and link rather than the social image itself. Filters can ensure that only posts for a chosen account or campaign create a text.

Social Blaze also has actions for publishing or queueing text and image posts. Those actions can be started by Mobile Message’s Inbound SMS Received trigger when a message-based publishing process genuinely suits your team. This is configured in Zapier as separate one-directional workflows, not as a native social and SMS synchronisation.