A customer replies to a text after a job is done, and that reply is the cue to start chasing a review before the moment passes. Rannko sits at the centre of that follow up, helping business owners manage their reputation and grow their brand from whatever a customer says next. Connected to Mobile Message through Zapier, that inbound text can create a new customer record in Rannko on its own, ready to feed into the review request Rannko sends out.

For a cleaner, a mobile mechanic or a cabinet maker finishing dozens of small jobs a week, waiting until the end of the day to manually add every customer to a review platform means most of them never get asked. Instead, the moment someone texts back, their details are stored as a customer in Rannko, and the reputation side of the business runs on what customers are already sending rather than what staff remember to log.

The result over time is a bigger, steadier stream of customers sitting inside Rannko ready for review requests, built entirely from conversations that were already happening by text. Nothing about the SMS itself changes, the difference is what happens with it afterwards, a customer record appearing in Rannko instead of disappearing once the reply is read.