A giveaway on Rafflys closes its entry window and a fresh lead lands on the list, ready to hear whether they have won or what happens next with the promotion. Left on a spreadsheet, that person waits for someone to notice them, and by the time a reply arrives the excitement of entering has already faded.

Connected to Mobile Message through Zapier, a new lead captured on Rafflys can trigger a text message the instant someone enters a promotion, so entrants get a confirmation straight away instead of waiting on an email that might land in a spam folder. The same new lead can be added straight into Mobile Message as a contact, or dropped into a dedicated list built for that campaign, so every follow up text and future promotion reaches the right person without anyone re-entering details by hand.

For a business running competitions or giveaways, this turns each new entrant into a text conversation while the promotion is still front of mind. The person who filled in a form minutes ago gets a confirmation on their phone, and their details sit ready in Mobile Message for the next campaign, a reminder, or a winner announcement down the track.