Email marketing lives and dies by follow up, and keeping leads warm when they open your emails or reply to your campaign is where deals actually happen. When a prospect opens an email from your OmniOutreach campaign, that is the moment they are thinking about your solution, and if you wait days to follow up, they will have moved on to someone else. Manually checking who opened and who replied to your campaigns and then texting them yourself takes hours you do not have and guarantees you will miss some of the hottest leads. When a lead opens an email or replies to your campaign in omni.us, you can automatically send them a text message that moves the conversation forward without delay.

This keeps your follow up consistent and instant, so no opportunity gets left cold. A quick SMS after someone opens your email or replies shows you are paying attention and keeps them engaged when they are most receptive. You stay in the conversation and move deals to close faster.