Marketing 360 SMS Integration

Yes — Mobile Message integrates with Marketing 360. Send and receive SMS from the tools you already use.

Start a Free Trial Connect Now with Zapier

✓ 50 FREE SMS credits included when you sign up

About the Marketing 360 integration

A customer who texts your business ends up as a properly recorded contact in Marketing 360 without anyone re-typing their number into the CRM by hand. That's what connecting Mobile Message to Marketing 360 through Zapier makes possible for every reply that comes in.

Set up an automation so every inbound text can create or update a contact in the Marketing 360 CRM, matched by whatever detail already sits in the system, so a reply from an existing customer updates their record instead of duplicating it. Businesses running ads, events and multiple marketing programs at once can use this to keep every text reply flowing into the same contact list as everything else.

A second version of the same trigger can instead drop the reply straight into the Marketing 360 lead inbox, so a text that reads like genuine interest gets treated as a lead your sales team can follow up rather than just a message sitting in a phone. Either way, the outcome for the customer is the same. Their text gets acted on inside the CRM your team already works from, rather than existing only as an SMS thread nobody else can see.

Categories:

CRM (Customer Relationship Management)

A Zapier account and subscription is required for this integration. Please view Zapier's pricing page for further information.

Tip: If you're simply looking to send a message to all your contacts, you may not need an integration at all. Most platforms let you export your contacts — you can then import them into Mobile Message and send an SMS to everyone in just a few clicks.

What you can automate

Connect Marketing 360 and Mobile Message through Zapier and these run on their own, with no code and no developer.

When A customer texts your business Mobile Message · Inbound SMS Received

Then Create or update their contact in Marketing 360 Marketing 360 · CRM - Create or Update Contact

Use this Zap

When Someone replies to your text message Mobile Message · Inbound SMS Received

Then Add them as a lead in Marketing 360 Marketing 360 · CRM - Create or Update Lead

Use this Zap

1.6¢ per SMS on Your First Purchase

Your first purchase is just 1.6¢ per message at any volume, and credits never expire. Stock up early and enjoy lasting value.

100% Direct-to-Carrier Delivery

Every message goes directly to Australian mobile carriers, never through other SMS aggregators or offshore routes.

FREE Dedicated Number

Get a dedicated virtual number to send and receive SMS messages, at no extra cost! Perfect for two-way SMS messaging.

Everything Marketing 360 supports on Zapier

Any of these can start or complete an SMS automation with Mobile Message.

Actions 3

CRM - Create or Update Contact — Creates or updates a contact in the Marketing 360® CRM based on contact email address.
CRM - Create or Update Lead — Creates or updates a lead in the Marketing 360® CRM lead inbox.
CRM - Update Contact by ID — Updates a contact in the Marketing 360® CRM using contact ID.

Everything Your Integration Needs

Easy-to-Use Integration

Our SMS platform is simple to integrate with your existing application.

Custom Sender IDs

Personalise your messages with a branded sender name, improving trust and engagement with your audience.

Real-Time Delivery Receipts

Track your message statuses in real time, ensuring complete transparency and campaign effectiveness.

Inbound SMS Handling

Receive replies and incoming messages directly into your app for seamless two-way communication.

Marketing 360 + SMS: common questions

Can a text reply create or update a contact in Marketing 360?

Yes. Mobile Message's Inbound SMS Received event can trigger the CRM Create or Update Contact action, so a reply from an existing customer updates their record and a reply from someone new creates a fresh contact.

Can inbound texts also drop into the Marketing 360 lead inbox instead?

Yes, pairing the same Inbound SMS Received event with the CRM Create or Update Lead action sends the reply into the lead inbox instead, useful when a text reads like genuine interest your sales team should follow up.

What's involved in linking text replies to Marketing 360's CRM?

You connect both accounts in Zapier, then decide whether an inbound text should update a contact or land in the lead inbox, and the automation handles every reply that way from that point on without further setup.

Similar Integrations

Ready to Try Mobile Message?

Our sign-up process takes just 2 minutes and gives you instant access to our bulk SMS platform. You can start sending messages today!

Start Messaging Now