A dental lead can be created while reception is already helping patients, leaving a potential new patient waiting for a response. DenGro’s Lead Created trigger gives the practice a prompt to send an acknowledgement or alert the person responsible for follow-up. Lead Journey Created and Lead Updated can also mark important changes that should not rely on a later manual check.

Through Zapier, DenGro events can start Mobile Message’s Send SMS action. Text a new lead that the practice has received their details, alert staff when a lead journey begins, or send an internal notice when lead information changes. The message can use the fields available from DenGro and can be written for the practice’s chosen next step.

Mobile Message can also trigger DenGro’s Create Appointment Request, Create Enquiry, Create Lead or Create Referral actions when an Inbound SMS Received event occurs. That supports reply-led intake, such as turning a text from a prospective patient into an enquiry. Each workflow is configured separately through Zapier and is not a two-way synchronisation.