A regular who has just texted back about a table for two is already primed for your next email campaign, if that reply reaches Colligso instead of disappearing into a phone thread. Colligso MailIn builds calendar scheduled email campaigns around holidays, game days and restaurant events, but only if the customer list behind those campaigns stays current. Mobile Message connects to Colligso MailIn through Zapier, so a text reply can turn straight into a new customer record.

Once it is set up, a reply from a customer can create a new customer entry in Colligso, ready to be picked up by your next scheduled campaign. A confirmed delivery on an SMS message can do the same, adding the recipient as a customer so they are included in future email sends built around the calendars Colligso curates. It keeps the list feeding your email campaigns current without typing names in by hand.