An order has just been placed for promotional products and the customer expects acknowledgement before the sales team has reviewed every detail. Bright Sites can send an Order Created event to Zapier, which then asks Mobile Message to send a confirmation or internal notification. The customer receives a clear next step while the order continues to be managed in Bright Sites.

Order Updated can start another SMS workflow when important order information changes. This may suit a revised delivery expectation or a request for the customer to contact the distributor. Mobile Message can send an SMS to a number or list, create a contact, update a contact, and add a contact to a list. Bright Sites also provides Update Order and Cancel Order actions, so an inbound Mobile Message text can start a workflow that changes an order when the required order number and instruction are available. Each automation is a separate Zapier workflow. The apps do not maintain a native two-way connection, and the exact message content depends on the fields available in the order event.