Manual follow-up after a customer survey can leave useful feedback sitting unseen, especially when a team is busy reviewing responses. Wizu's completed conversation events give you a point at which to acknowledge the respondent or invite them into the next step. The version with answers can also pass the specific conversation information into the Zap for a more relevant message.

Through Zapier, Wizu can trigger Mobile Message's Send SMS, Create Contact, or Add Contact to List actions. A completed conversation could prompt a thank-you text, while the respondent can be retained as a contact for future communication. Wizu's Create Invitation action also lets a Mobile Message inbound SMS start a new survey invitation, creating a sensible route from a text conversation to structured feedback. Each Zap runs in one direction, with the selected event and action defining what happens next.