Trade and service businesses running their jobs, estimates and invoices through The Customer Factor spend a lot of their day chasing people by phone, confirming bookings, following up on unpaid invoices and letting customers know a job is finally done. Most of that chasing can be handled by text instead, without anyone picking up a phone at all.

Connected to Mobile Message through Zapier, a new invoice created in The Customer Factor can text the customer a payment reminder, and a job marked as completed can trigger a text to say the work is finished. When an invoice is paid, a confirmation text can go straight out, and an estimate a customer accepts can trigger a text confirming the job is booked in. A reply from a customer can also add them as a new prospect back in The Customer Factor, so a text conversation turns into a lead worth following up.