A sales team can miss a valuable moment when a company visits its website, particularly if nobody is watching visitor activity. SalesViewer identifies anonymous website visits and can flag intensive visits, returning visitors or visits from favourite companies. Through Zapier, those SalesViewer events can start an SMS in Mobile Message for a person who needs to review the lead.

A new visit can alert a salesperson that website activity has been detected. An intensive visit can be more useful for a focused follow-up, while a visit from a new company or a returning visitor can prompt a review of the account. The SMS can direct the recipient to check SalesViewer and decide on the next step.

SalesViewer supplies triggers in this connection and Mobile Message provides the message action. The visitor event does not itself identify a person who has opted in to receive marketing texts, so use the workflow for suitable internal alerts and apply your own consent and privacy processes.