Mobile Message™ Integration with Google Ads

Google Ads SMS Integration

Yes - Mobile Message does integrate with Google Ads!

Google Ads campaigns generate leads and traffic, but the first person to respond wins the sale. When a new lead form entry comes in from your Google Ads campaigns, Mobile Message (connected via Zapier) can send an immediate SMS so the prospect knows you're interested and ready to help. This cuts through email inboxes where messages pile up unread and conversations get delayed by days. Your team stays top of mind by reaching out on the channel people check constantly throughout the day.

New leads from your Google Ads Lead Form Extensions trigger instant SMS introductions or personalised follow-up offers without any manual work from your team. You can also add these leads to Mobile Message contact lists automatically, ensuring they're ready for scheduled campaigns or retargeting messages. The combination keeps your response time tight and your conversion rate high, because the speed of follow-up often matters more than the offer itself when someone is actively searching for a solution.

Categories:

Connect Now with Zapier SMS Pricing Start a Free Trial

A Zapier account and subscription is required for this integration.
Please view Zapier's pricing page for further information.

Tip: If you're simply looking to send a message to all your contacts, you may not need an integration at all. Most platforms let you export your contacts — you can then import them into Mobile Message and send an SMS to everyone in just a few clicks.

What you can automate

Connect Google Ads and Mobile Message through Zapier and these run on their own, with no code and no developer.

When A new lead fills your Google Ads form Google Ads · New Lead Form Entry

Then Text them an immediate response or offer Mobile Message · Send SMS

Use this Zap

When A new lead submits a form in Google Ads Google Ads · New Lead Form Entry

Then Create their contact record in Mobile Message Mobile Message · Create Contact

Use this Zap

Bulk SMS at 1.6¢ per SMS

Exceptional SMS pricing starting at just 1.6¢ per message with your first purchase, offering great value without compromising on quality.

100% Direct Delivery - Guaranteed

We don't route your messages offshore, like some bulk SMS providers. We deliver 100% of messages directly to Australian mobile carriers, for the fastest, most reliable delivery.

FREE Dedicated Number

Get a dedicated vitrual number to send and receive SMS messages, at no extra cost! Perfect for two-way SMS messaging.

Everything Google Ads supports on Zapier

Any of these can start or complete an SMS automation with Mobile Message.

Triggers 2

New Campaign — Triggers whenever a new campaign is created in Google Ads.
New Lead Form Entry — Triggers whenever a new lead is created from a Lead Form Extension.

Actions 9

Add Contact to Customer List — Adds a contact to a customer list. This uses the Data Manager API, which is being beta tested by Google.
Add Contact to Customer List With Email — Adds a contact to a customer list using their email address. This uses the Data Manager API, which is being beta tested by Google.
API Request (Beta) — This is an advanced action which makes a raw HTTP request that includes this integration's authentication.
Create Customer List — Creates a customer list in Google Ads Audience Manager.
Create Report — Creates a report on specified data from your campaigns/ads.
Remove Contact From Customer List — Removes a contact from a customer list.
Remove Contact from Customer List — Removes a contact from a customer list. This uses the Data Manager API, which is being beta tested by Google.
Send Offline Conversion — Sends events from your customer systems (PoS, CRM, email service provider, etc) to connect Google Ad campaigns to offline activity and business impact.

Show all 9 actions

Set Campaign Status — Sets the status of a Google Ads campaign.

Everything Your Integration Needs

Easy-to-Use Integration

Our SMS platform is simple to integrate with your existing application.

Custom Sender IDs

Personalise your messages with a branded sender name, improving trust and engagement with your audience.

Real-Time Delivery Receipts

Track your message statuses in real time, ensuring complete transparency and campaign effectiveness.

Inbound SMS Handling

Receive replies and incoming messages directly into your app for seamless two-way communication.

Google Ads + SMS: common questions

Can I send an SMS when someone fills out my Google Ads lead form?

Yes. When a new lead enters their details in a Google Ads Lead Form Extension, you can trigger an SMS automatically thanking them, confirming receipt, or offering next steps.

Can I add Google Ads leads to my Mobile Message contacts automatically?

Yes. Each new lead form entry from Google Ads can trigger an automatic contact creation in Mobile Message, so you're ready to send follow-up messages and keep leads organised in one place.

How do I connect Google Ads to Mobile Message for lead follow-ups?

Authorise both Google Ads and Mobile Message on Zapier. Select the Lead Form Entry trigger in Google Ads, choose your Mobile Message action (send SMS or create contact), and activate the Zap. Zapier will automatically send SMS to every new lead from your campaigns.

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