It is an hour before your virtual festival opens and the messages are already coming in, people asking for access to a screening or for the promo code they were promised. CineSend On Demand is built to run that kind of event online, handling the video delivery, vouchers and subscriber access that keep a virtual film festival feeling as considered as a real cinema.

Connected to Mobile Message through Zapier, those incoming texts do not have to sit in a phone waiting to be actioned one by one. When someone texts in wanting access to the festival, that reply can create a new subscriber in CineSend On Demand, so they are set up to watch without anyone manually adding them. A text asking about a discount can just as easily trigger a new voucher, ready to hand over before the person loses interest.

For a festival or event team running everything virtually, this means the SMS inbox becomes a functioning part of admissions rather than a queue of requests to work through by hand. Whoever is watching the phone can focus on the messages that need a human reply, while access and vouchers keep issuing themselves in the background for everyone else.