SMS for Food Trucks
Text your regulars where you're parked today, promote festival bookings and run discount codes on the go.
How food trucks use SMS
A food truck's biggest problem is that customers never know where it'll be tomorrow. Australian food trucks use Mobile Message to text their regulars the day's location the moment they set up, promote a festival or event booking ahead of time, and run a time-limited discount code to bring the lunch crowd back.
Mobile Message sends these from 1.6¢ per message with no monthly fees or contracts, so a daily location text to your whole customer list costs next to nothing. Send from your truck's name, personalise with a first name, and let customers reply to ask if you're coming to their street today.
Daily location and roaming alerts
Text your regulars where you're parked today, the moment you set up, so they don't waste a lunch break looking for you.
Festival and event booking promos
Let your list know when you'll be at a festival, market or private event, and drive a crowd before you arrive.
Discount and loyalty codes
Send a time-limited discount code to bring the regulars back on a slower day.
Order cut-off and sold-out alerts
Warn customers when you're close to selling out, or extend the cut-off for late orders on a busy day.
Catering and private booking enquiries
Handle catering enquiries and confirm private bookings by text, without missing a call while you're serving.
Bulk SMS at 1.6¢ per SMS
Exceptional SMS pricing starting at just 1.6¢ per message with your first purchase.
100% Direct Delivery
Messages delivered directly to Australian carriers for maximum speed and reliability.
FREE Dedicated Number
Get a free virtual number to send and receive SMS messages, perfect for 2-way chat.
Built for a business that moves
Location alerts, campaigns and two-way replies from your phone, from 1.6¢ per message.
Import Your Contacts in Bulk
Easily organise your contacts by uploading spreadsheets and managing them with lists.
Personalise Your Messages
Send personalised messages with each customer's name and other relevant details.
Two-way SMS Messaging
Easily engage with your customers and clients through free two-way messaging.
Automatic Opt-Outs
Include an automated opt-out option to let customers easily unsubscribe from messages.
SMS Message Templates
Create, save, and reuse text messaging templates to reduce time and streamline your communication.
Custom Sender ID
Send your SMS from your business name or a dedicated number to boost your brand identity with customers.
Schedule Messages
Scheduling your SMS messages lets you reach your audience at the perfect time without needing to be online.
Unlimited Users
Give trusted users access to your account, without having to share your login details. Everyone in your team can login.
Add Emojis to Your Messages
Bring your messages to life with emojis. Add personality, emotion and impact to your texts to make them stand out.
Send Messages in Any Language
Send messages in any language your customers speak. With full Unicode support, you can communicate in Chinese, Arabic, Japanese and more.
See it in action
Example messages modelled on how Australian food trucks use SMS.
We're parked on Flinders St outside the library today 11:30am to 2pm. See you there! Rolling Smoke BBQ
Rolling Smoke BBQ will be at the Coburg Night Market this Friday 5-9pm. Come hungry! Opt out: reply STOP
5% off your order today only, show this text at the window. Code TRUCK5. Opt out: reply STOP
Heads up, we're taking last orders at 1:30pm today, running low on brisket. Get in quick!
How it works
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Build your customer list
Add regulars from your loyalty sign-up or a CSV, and grow it every time someone texts in. -
Send your daily location
Text your list the moment you set up, so regulars know exactly where to find you. -
Promote festivals and events
Announce a market or festival appearance ahead of time to drive a crowd before you arrive. -
Reply on the go
Answer questions about location or catering from your phone, wherever the truck is parked.
Ready to text your regulars?
Set up a Mobile Message account in minutes and start sending location alerts and discount codes from your truck's name. No monthly fees, no contracts, from 1.6¢ per message.