A new customer entering ReputationLync is a useful moment to begin a clear follow-up process. A business can use New Customer Added to send a welcome text through Mobile Message, making the first contact prompt and easy to recognise. This suits operators who want reputation work and customer communication to begin from the same customer record.

The Zap can send a short introduction, explain what happens next or invite the customer to look out for a review request. Mobile Message sends the message as plain text to the number supplied by ReputationLync. If your process needs a contact record in Mobile Message as well, the same New Customer Added trigger can instead use Create Contact. Each Zap should be designed around one immediate outcome.

The connection runs through Zapier, not as a native ReputationLync and Mobile Message integration. ReputationLync provides one trigger and one action, so the strongest use is a simple customer onboarding message or contact creation step. You can test the fields before switching the workflow on.