A potential buyer visits your Placester website in the evening, fills out a contact form asking about properties in your area, but never hears from you. They drift to another agent's site. Meanwhile, you have no idea anyone was interested. Placester captures every website interaction, form submissions, property searches and favourite properties, and pairing it with Mobile Message through Zapier means you never miss another interested buyer again.

When someone fills out your contact form, searches for properties, saves a property as a favourite, or signs up for your website, you can instantly send them an SMS. That text can acknowledge their interest, answer a quick question, provide a property listing link, or arrange a viewing. You also add them to Mobile Message as a contact automatically so you can send them future listings that match their search criteria.

The result is faster lead response, higher conversion rates from your website visitors, and a growing database of buyers and sellers you contact regularly. Your real estate business runs on quick follow-up, and now every website visitor gets it automatically, building relationships that might otherwise have been lost.