A new contact appears in CraftifyAI while your team is preparing campaigns or following up sales activity. Without a prompt, that person may wait for the next manual review of the platform. Mobile Message can turn the new contact event into an SMS notification, or place the person into a messaging workflow that your team has already approved.

CraftifyAI New Contact can trigger Send SMS to alert a salesperson or customer service team member. New Craft can also notify staff when a new craft is created, helping the relevant person review the work promptly. If an inbound SMS arrives in Mobile Message, it can trigger CraftifyAI Create/Update Contact or Create Interaction Log, so a reply can be recorded as a contact action or interaction. These are separate, one-directional Zaps configured through Zapier, not a native two-way sync.

Map the available CraftifyAI fields into each action and use filters to keep routine events from creating unnecessary texts. For customer-facing messages, confirm that the recipient has consented and that the text gives a clear next step.